Auction Types
Open-Outcry: This is still the most popular and most exciting type of auction. The auctioneer calls out bids as buyers compete and bid increments steadily increase.
Sealed Bid or FaxBid: Bidders submit bids by mail or fax. This type of bidding allows the Seller more opportunity to review and consider bids. This type of auction works well when the likely pool of buyers is varied and may view the value of the property differently. Example: A restaurant that sits on a large tract of developable land. The target market would include restaurant operators and real estate developers. Each of these might view the property’s value vastly differently.
Internet Auction: The internet has changed the way the world does business and it will eventually change how real estate is sold. We are an instant society that demands instant results. Accelerated Real Estate Marketing has an exclusive on-line bidding system that allows us to sell one or multiple properties.
Multi-Property: Several times a year Accelerated Real Estate Marketing, LLC conducts multi-property auctions in a ball-room setting. These are exciting events that can be attended by hundreds of people. Advertising for such an event is much more extensive than would be done for a single property allowing Sellers the opportunity to receive market exposure they might not otherwise get.
Offering Strategies
With Reserve: At a reserve auction the auctioneer may suggest an opening bid and a suggested opening bid may be published in the advertising. The Seller reserves the right to accept or reject the final bid.
Without Reserve: There is no required minimum bid and the Seller must accept the final bid. Auctions of this type usually draw maximum market attention, but can be stressful for the Seller and may not be right in every situation.
Without Reserve / Subject to a Minimum Bid: The Seller agrees to sell the property at or above the minimum bid.
